Love is in the air—and Downtown Appleton is the perfect place to celebrate it all February long. Whether you’re planning a romantic date night, a fun outing with friends, or a little self-love shopping spree, Downtown is full of ways to make this Valentine’s season feel extra special. From sweet events and seasonal promotions to cozy dining and one-of-a-kind gifts, February is all about celebrating love in every form.
Sweet Events You’ll Love
Death by Chocolate: Saturday, February 7th, 1 - 4 pm
Get ready for a decadent day on the Avenue—Death by Chocolate is back! Choose from two indulgent routes and stroll through Downtown, sampling delicious chocolate creations at each stop. Discover the perfect Valentine’s gift as you explore unique shops, savor sweets, and soak up the festive vibes! Tickets are $25/each.
Galentine's Day Boutique Bingo
Grab your best gals and kick off Galentine’s Day with a fun morning of shopping, prizes, and coffee! Join us Saturday, February 7 at 9:00 AM at Copper Rock Coffee for Galentine’s Day Boutique Bingo, hosted by your favorite local downtown boutiques. Play 10 rounds of bingo, where every round has a chance to win amazing boutique prizes!
Galetine's Day Disco Floral Class
Gather your friends and let's disco! Come make a fun disco ball floral arrangement for Galentine’s Day on February 7th at Hello Honey Floral. Class includes disco ball vase, florals and arrangement instruction, refreshments, snacks, and snips while arranging.
Love to Workshop
Get your hands dirty and experience not 1 but 2 mini workshops with Lindsay of Art is Dirty and Karli of Vinyl Vines at Little Known Art House on Saturday, February 14. Create a clay, heart shaped trinket tray and plant a plant in a handmade pot, made just for this event. You'll also receive a handmade mini bouquet from Hello, Honey Floral and a treat from Whisk and Arrow.
Avenue of Ice Carvings
Get ready for an icy adventure down College Avenue—celebrating this year's theme: What We Love About Wisconsin! Downtown Appleton will come alive with stunning ice sculptures by Krystal Kleer Ice Sculptures, LLC, each inspired by the people, places, and traditions that make Wisconsin special. Set in front of our unique shops, restaurants and attractions, these frosty masterpieces invite you to stroll, snap photos, and pop inside to warm up with hot cocoa, cozy winter fashion, and flavorful winter brews.
Visit our website for a full schedule of events happening Downtown.
Build Your Own Date Night Downtown
Enjoy a fun night in Downtown Appleton and build your own date night at the participating businesses below who have special offers and events just for you on Friday, February 20th!