Board of Directors & Staff

Jennifer’s personal mission is to live life through experiences and relationships that nurture creativity, life-long learning, and personal and professional growth. She is driven by a passion to continually advance Downtown Appleton forward. To do this she is active on many committees and with many organizations in the community and the state. She is a Board Member of Wisconsin Downtown Action Council and Arts Wisconsin.

Jennifer also serves as the Executive Director of Creative Downtown Appleton Inc., a new 501(c)3 that was formed to support the Appleton creative economy movement by enhancing the cultural and artistic environment through the development of opportunities for community access to arts, music and culture.

She has been dubbed “Problem Solver” by her staff!

Abby started working as the Marketing Director at ADI in October of 2021, where she uses her knowledge and skills of the latest marketing trends to help promote Downtown Appleton and what makes it one great place. She enjoys working directly with the business owners to help tell the story of Downtown Appleton and helping promote all the great events that ADI has year round.

Sandy has been with ADI since November of 2019 where she started out as the Office Manager, helping make sure things run smoothly around the office. In March of 2022, she transitioned into her current position as the Events Coordinator, where she supports our Events Director. Sandy loves to see the community come together at ADI's events and how it benefits all the great businesses Downtown.

Cindy comes to ADI with over 9 years of corporate administrative experience. This experience has taught her to be flexible and work with many different types of people in a fast-paced environment. She is excited to jump into the work with the team at ADI! She wants to work closely our great businesses in downtown Appleton and drive engagement among community members. After working from home for two years, Cindy looks forward to being back in an office in the heart of downtown where so many great businesses and restaurants call home.

Carissa started working as the Events Director at Appleton Downtown Inc. in May of 2022. Her background is in planning, executing, and traveling to conferences, incentives, and ancillary meetings of all sizes. Since interning for ADI in 2015, she has kept a little soft spot for the downtown area. She looks forward to operating the Farm Market on Saturday mornings and the other wonderful events downtown has to offer!