Saturdays, July 4, 2020 - Oct. 31, 2020 from 8am-12:30pm outside on College Avenue from Appleton Street to Drew Street plus Houdini Plaza, experience the Farm Market with 80 essential vendors spaced 10 feet apart selling fresh fruits & vegetables, exotic meats & cheeses, breads & baked goods & specialty food.

The start of Farm Market has been delayed 2 weeks to allow adequate time to prepare the necessary safety precautions related to COVID-19 regulations.  The Wisconsin Department of Health Services says farm markets in Wisconsin are considered essential businesses that may remain open because they provide a critical food resource. We are working closely with the City of Appleton Health Department to ensure the farm market is safe for customers, staff/volunteers and farm market vendors. 

The start of Farm Market will look "different" from past years and feature only produce vendors (no arts/craft vendors at this time).  As restrictions begin to be lifted and additional vendors are allowed back, we will adjust the vendor lineup as well.

DOWNTOWN APPLETON FARM MARKET SHOPPER GUIDELINES - Click here to see how we can work together to keep market safe!

Face Masks At Market Update (posted 7.30.2020)

In support of Governor Ever's Executive Order, wear a mask when visiting the Downtown Appleton Farm Market. 

While the order does not require a mask in an outdoor area & ADI does not have the ability to stop interaction between those persons legally at the Farm Market, we respectfully request the use of face coverings at Farm Market for the health and safety of our vendors, staff and customers. Masks are FREE to customers at any sponsor or information booth. 

Follow this link for the Downtown Appleton Farm Market guidelines:

Follow this link for details on the Emergency Order #1 requiring face coverings statewide:
Frequently Asked Questions on Emergency Order #1 requiring face coverings statewide:

Important Announcement & Reminders for the Downtown Appleton Farm Market (posted 7.28.2020)

Appleton Downtown, Inc. (ADI), has a permit for operation of the Farm Market on College Avenue.  The only groups or vendors that ADI allows in the permit area are approved vendors and service providers.  However, ADI has been informed by legal counsel and the Appleton Police Department that the First Amendment protects demonstrators such as those that have been on College Avenue during the Farm Market in recent weeks.  ADI has requested these demonstrators to move to open space in Houdini Plaza or to an area outside of the Farm Market.  All of ADI’s reasonable requests have been refused by the groups that are demonstrating. 

Reminder as to masks and social distancing, ADI requires all ADI staff, approved vendors and service providers to wear masks and socially distance.  Since there is no legal requirement to wear masks or socially distance on the public streets, ADI does not have the ability to stop interaction between those persons legally at the Farm Market.  ADI can and does strongly suggest that those attending the Farm Market use their common sense regarding wearing masks and socially distancing as also supported by Mayor Woodford's Proclamation (click here)

NEW: Pre-Purchased, Low-Contact, Pick Up will be available starting July 4.

For an alternative way to shop the market and still support your local farm vendors from the comfort of your home, you can shop throughout the week direct with them and then pick it up Saturday mornings in the designated pick up location!

How it works:

  • Throughout the week, shop directly with our vendors for the items you need from our online database (Database of vendors participating in the low-contact pick up linked below)
  • Work with that vendor directly to purchase and pay in advance. (No payment transactions will be made on Saturday at the pickup location)
  • Then Saturday morning between 9:30-11:30am, drive or walk through the pickup location (behind City Center on Oneida Street – click here for a map) to pick up your items from Farm Market staff (who will be wearing masks)

Pick Up Vendor Database - CLICK HERE


Vendors and Farm Market staff will be wearing face masks or face shields the full duration of market each Saturday.

We strongly encourage you, as a market shopper, to also wear a cloth face covering.  There will be disposable masks available at no cost to you at the Information booth and sponsor booths located throughout the event footprint. 

The City of Appleton Health Department shared, “We now know from recent studies that a significant portion of individuals with coronavirus lack symptoms (“asymptomatic”) and that even those who eventually develop symptoms (“pre-symptomatic”) can transmit the virus to others before showing symptoms.  This means that the virus can spread between people interacting in close proximity—for example, speaking, coughing, or sneezing—even if those people are not exhibiting symptoms.  In light of this new evidence, CDC recommends wearing cloth face coverings in public settings where other social distancing measures are difficult to maintain.”

Please note: our guidelines are modeled after the WISCONSIN DEPARTMENT OF AGRICULTURE, TRADE AND CONSUMER PROTECTION's farm market guidelines.  If you are interested in reading their recommendations - click here.

We ask that market goers maintain the following practices to ensure a safe space for all shoppers & vendors:
• Minimize the number of people coming with you to the market.

• Maintain at least six feet of physical distance from other customers and vendors.

• Do not bring reusable bags from home.

• We recommend shoppers wearing a face mask. Masks will be available at no cost at the information booth & sponsor booths.

• Use hand sanitizer or on-site hand-washing stations frequently.

• Stay home if you are sick.

Allow vendors to handle all product/produce until transaction is complete

Please note: Per City of Appleton Ordinance, no pets are allowed.
To view a map or get other downtown parking options & tips, click here.

While you are Downtown for the Farm Market, also enjoy the restaurants, retail stores, the Museums and all that Downtown Appleton has to offer! .***

Downtown Appleton Farm inside City Center Plaza, 10 E. College Ave. Starting Saturday, Nov. 7, 2020,  9am-12:30pm
Experience a large indoor Farm Market with up to 50 vendors selling fresh fruits & vegetables, meats & dairy, breads & baked goods, specialty foods and handcrafted items.   Allow extra time before or after the market to enjoy the restaurants, retail stores, the Museums and all that Downtown Appleton has to offer!

Saturday, December 12 at the Fox Cities Exhibition Center
Featuring vendors and offerings in Farm Market Square, Artisan Alley, Wellness Walkway, Tasty Trail, Retail Road, and Play & Learn Lane. Walk the Community Public Market during the winter months and feel transported to the familiar outdoor Farm Market atmosphere where community neighbors come together to offer a taste of the Fox Cities. Experience live music, retail shopping, tasty food, family-friendly activities and so much more!