Discover Downtown: Hoot & Company

DISCOVER DOWNTOWN like never before!


Get a behind-the-scenes look at some of the GREAT businesses located here in downtown.  Get to know the owners and their products from checking out their answers to a series of fun questions!

What is the name of your business and who is the owner(s)?

Hoot & Company, Christina Brown

What service(s) and/or product(s) do you offer?

Boutique selling women's clothing and accessories along with unique decor and gifts, including handcrafted items by local artisans.

What inspired you to start your business?

My passion for unique clothing and my interest in boutique shopping.

What are 3 words that describe your business?

Cute, Unique, Evolving

If your business had a theme song, what would it be?

Don't Stop Believin'- Journey

What's the best piece of advice you've ever been given?

'Variety is the spice of life'

What's something about your business nobody knows?

I dreamed of opening a store as a child! Next step: start designing and producing my own clothing and accessories!

What do you love most about being in Downtown Appleton?

The energy- there are ALWAYS people out and about!

If you were a super hero, what powers would you have?

The ability to be invisible!

If you had to describe your business as an animal, which one would it be and why?

An owl, of course! Owls are mysterious and as a new business we are a bit of a mystery right now.

If you could bring back any fashion trend, what would it be?

Hats for women, to be worn for any/all occasions- what a fun way to accessorize!


Something else fun and unique about your business you want to share?

We will be introducing more unique gift and accessory options soon, particularly hand-crafted items 🙂


Learn more about Hoot & Company and plan your visit, check them out on Facebook! Click here.

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